Acceptable Patterns
Essays on good thinking and good products.

User Interview Fundamentals

How to conduct interviews that actually improve product decisions — from choosing the right people to structuring conversations that reveal real problems.

Learn with

Mindset

  1. 1. Research as Evidence
  2. 2. When to Interview

Structure

  1. 3. Warm-Up
  2. 4. Build
  3. 5. Peak Phase
  4. 6. Time Discipline

Audience

  1. 7. Audience Selection
  2. 8. Recruitment

Synthesis

  1. 9. Evidence Map
  2. 10. Debrief and Synthesize

Craft

  1. 11. Question Design
  2. 12. Reading Below the Surface
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