Acceptable Patterns

User Interview Fundamentals

How to conduct interviews that actually improve product decisions, from choosing the right people to structuring conversations that reveal real problems.

Learn with

Mindset

  1. 1. Research as Evidence
  2. 2. When to Interview

Structure

  1. 3. Rapport
  2. 4. Build
  3. 5. Peak Phase
  4. 6. Time Discipline

Audience

  1. 7. Audience Selection
  2. 8. Recruitment

Craft

  1. 9. Question Design
  2. 10. Reading Below the Surface

Synthesis

  1. 11. Evidence Map
  2. 12. Debrief and Synthesize
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